A little bit about myself and Refreshing Copy

​Hello, I’m Derek Philip-Xu and I’m a creative and experienced copywriter, UX writer and editor based in Maidenhead, Berkshire. I set up Refreshing Copy so that I can provide professional business writing and editorial services to clients in any location. Refreshing Copy specialises in creating copy for print and digital content such as, leaflets, brochures, newsletters, blog posts, web content, and press releases as well as UX microcopy. In addition, Refreshing Copy also provides editorial services such as digital authoring, copy and content editing, and proofreading.

My career has gone from Chartered Surveying to English language teaching to educational publishing, and has taken me to many interesting parts of the world: Japan, Spain and China.

For over nine years now, I've been involved in educational publishing, commissioning and developing print and digital titles for international markets.

Refreshing Copy takes advantage of those nine years of print and digital publishing experience, ultimately enabling me to help you get better results from your written marketing content and communications.

Derek Philip-Xu - copywriter and editor based in Maidenhead, Berkshire

How can Refreshing Copy help you with your writing or editing?

I can help refresh any existing print or digital copy you are not currently happy with.

I can provide you with some refreshing new ideas for your print or digital copy.

Copywriting / Business Writing

• Planning and creating text for print and digital materials such as leaflets, brochures, newsletters and company reports
• Ghost writing company letters and correspondence
• Writing keyword optimized text for web pages/blogs
• Writing corporate press releases
  
• Website content updates
  

UX Writing

Writing microcopy for your digital products that provides a positive user experience, including:

• notifications
• error messages
• help messages
• FAQs

Furthermore, I can also:

• develop user personas and user journeys using my research skills
  
• create and/or update style guides
  
• develop tone of voice guidelines
  

Editorial Services

• Conceptualising and commissioning e-learning projects
• Scoping, authoring and developing e-learning projects
• Workflow and schedule management
• Instructional design
• Copy and content editing
• Proofreading
• Developing and maintaining briefing documents, best practice guidelines and style guides
  

view my work

Get in touch for refreshing copy.

​Please get in touch and let me know how I can help.

contact me

Derek can be relied upon to apply himself 100 per cent to copywriting projects, and to deliver them on time. When the writing arrives, it is always excellent.
Lee Lillie, Tutor, The Blackford Centre for Copywriting, Somerset